Six brands.
Websites I built.
DESIGNED & BUILT
I designed and built six websites for hospitality and entertainment brands. My responsibilities combined brand implementation, information architecture, content strategy, and desktop and mobile design, with clear paths to reservations, ordering, event discovery, and business inquiries.
Explore the collectionTranslate distinct brand identities and business needs into usable desktop and mobile websites.
Website design and build, UI/UX, brand implementation, content hierarchy, and digital strategy.
Six completed websites with dedicated paths for guest discovery, reservations, ordering, and recruitment.



One identity, adapted to different screens. Explore the interface details and follow the live links to experience each site.
Mr. B’s Privileged Lounge
My role: Web Design · UI/UX · Brand ImplementationBring the atmosphere online. Make the next step clear.
I built Mr. B’s first website to give the lounge a dedicated digital destination. I organized events, food, bottle service, and booking information around clear reservation paths, using venue imagery to connect the online experience with the physical space.
Swish Sports Bar
My role: Web Design · UI/UX · Brand ImplementationGame-day character. A direct route to the menu.
I designed and built Swish’s website as part of its broader brand refresh. I translated the sports-led identity into typography, color, and food imagery, with menus and online ordering prioritized in the guest journey.
Atrium Sports Lounge
My role: Web Design · UI/UX · Brand ImplementationA new brand, translated into a complete first impression.
I built Atrium’s website alongside the name and identity I developed for its launch. I brought the palette, typography, venue imagery, and food content into a consistent digital experience with direct ordering and contact paths.

From the street to the screen.
The physical venue and brand identity lead the opening view, connecting digital discovery with the place guests will visit.
FLOW Skating Rink
My role: Web Design · UI/UX · Brand ImplementationHigh-energy identity. Practical paths for a future visit.
I designed and built FLOW’s website to introduce the entertainment concept and its developing brand. I organized visit planning, party bookings, and waivers alongside the identity and proposed venue imagery. The site is completed work; the pictured venue concepts are pre-build.
Plan a visit.
Book a party.
Keep it simple.
920 Hospitality Group
My role: Web Design · UI/UX · Brand ImplementationOne group. Distinct concepts. A coherent digital home.
I designed and built the group website to connect its hospitality concepts while preserving their individual identities. I structured the brand portfolio and careers information as distinct visitor journeys, supported by Milwaukee imagery and a consistent content hierarchy.

Different visitors. Different next steps.
Exploring the brands and applying to work with the group are treated as distinct journeys.
Legends Cocktail Lounge
My role: Web Design · UI/UX · Brand ImplementationLet the nightlife lead the experience.
I designed and built Legends’ website around the venue’s nightlife photography and visual identity. I organized section reservations, menus, contact information, and events into a concise navigation that connects the brand presentation with practical guest actions.
Beyond the website.
Alongside the website, I created promotional graphics, a banner design, and a food menu for Legends. The supplied applications show how the brand reaches customers through venue promotion and practical guest information.
One message,
different formats.
The venue-led promotional design carries through into a banner presentation. The mockup demonstrates intended placement, not a verified installation.
Part of how
guests find you.
I created and configured Legends Cocktail Lounge’s branded location presence, bringing business imagery and customer-facing information into a local discovery platform.
My contribution is the business profile and its content. Apple owns the Maps interface shown here.
Supplied profile capture · Business details reflect the captured version.Brand strategy,
applied to digital.
These websites demonstrate how I connect visual identity, content structure, and practical business needs. I bring the same approach to marketing teams, new brand launches, and independent consulting work.
Let’s connect.
Whether you’re discussing a marketing role, looking to strengthen a brand, or exploring a collaboration, I’d be glad to hear from you.
Start a conversation craig262Lb@gmail.comFor project inquiries, include your business name, the support you need, and your timeline. I offer a free initial consultation to discuss scope.
Email only the details needed for your inquiry. Please do not send sensitive or confidential information. How I handle your information.